Career in Graphic Communications

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Obtaining a degree in graphic communications develops printing and publishing skills of students to open the door to various career opportunities, such as graphic designers, web designers, and desktop publishers.

Those who study graphic communications usually obtain either an associate's degree or bachelor's degree in which they learn the artistic and design skills, technology, and background skills necessary for any career option relating to graphic communications. Some programs, usually those that lead to a baccalaureate degree, will include aspects of management training. A few examples of the specific subjects students will most likely study are production techniques, color theory, and computer generated imagery (CGI). Anyone who is interested in pursuing a career in graphic communications will not regret this choice, as this field can not only be exciting, but pays decently as well. The options for careers are not limited to graphic designers, web designers, and desktop publishers, although these three examples are all rewarding.

Graphic Designers



Typically, graphic designers are hired by advertising and PR firms, publishing companies, consulting firms, and design companies. However, it is possible to be self employed. A graphic designer uses visual media to develop designs and layouts that portray a message or educate the audience about a concept, idea, or product. Some graphic designers handle work with the Internet, while other graphic designers choose to work with printed products, such as magazine layouts, posters, and brochures. The median annual salary of a graphic designer is around $50,943.

Web Designers

A web designer, who usually earns a bachelor's or associate's degree in graphic communications, directs and manages the layout of text, graphics, banners, and animations to make a website appear visually appealing and easy to use. In addition, a web designer ensures the correct implementation of graphical user interface (GUI) features, update designs, size and format text and images, and outline the overall look and feel of the website. A web designer makes on average $62,455 annually.

Desktop Publishers

Desktop publishers are responsible for utilizing programs, such as Microsoft Publisher, QuarkXPress, and Apple Pages to arrange and design pages for printing, publication, and other uses. Some desktop publishers are employed by publication and printing industries, whereas others are hired by advertising firms or nonprofit organizations. A desktop publisher is capable of creating newsletters, brochures, advertisements, reports, and other printed or electronic media products for his clients. On average, a desktop publisher makes $40,390 each year.

In order to obtain a career in graphic communications, either an associate's degree or bachelor's degree is needed. When studying graphic communications, the student will develop the publishing and printing skills that will be needed for any career choice within this field. Depending on the career, one skill may be used more than another. In general, all students will learn the background skills, technology, and artistic and design skills that are the foundation of graphics design. Specifically, people striving for a degree in graphic communications will study production techniques, computer generated imaging, and color theory amongst many other subjects. Graphic designers, web designers, and desktop publishers are only a few examples of the exciting and rewarding careers in the world of graphic communications.
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